Brand Finance

South Korea’s online fashion platform Musinsa has partnered with the Walt Disney Company Korea, a Korean unit of the global entertainment...

South Korea's Hanwha Aerospace Co. has invested in an Israeli start-up possessing anti-jamming technology to prevent interference in global position...

HD Hyundai Infracore Co. a construction equipment affiliate of South Korea’s HD Hyundai Group, on Sunday said it launched its new bulldozer br...

A "zero-sugar" craze has emerged on the South Korean market for the country's traditional alcoholic drink soju. Lotte Chilsung Beverage said its die...

Private equity firm MBK Partners is set to acquire Pierre Marcolini, a Belgian chocolate brand called "Hermes of Chocolate."MBK bought the South Kor...

Hyundai Motor Co. will launch its high-performance vehicle brand Hyundai N in China in the second half of the year as part of its offensive on the r...

Tipicosi, a South Korean fashion brand popular in the 1990s, has seen a resurrection thanks to the domestic craze for "newtro," a trend combining th...

IGIS Asset Management Co., the largest real estate investment firm in South Korea, and US private equity giant KKR & Co. have indefinitely postp...

South Korea's Shinsegae Department Store has launched activities to support the overseas expansion of up-and-coming domestic fashion brands. The com...

South Korean tire maker Hankook Tire & Technology said on Thursday that its electric vehicle (EV) exclusive tire brand, "iON," has secured four ...

South Korean tech giant LG Electronics Inc. is taking steps to reinvent its brand and enhance its youthful and dynamic image while actively communic...

South Korea's Hanjin Transportation, a logistics unit of Hanjin Group, announced on Wednesday that it will hold a pop-up event to promote domestic e...

South Korea's major online company NHN Corp.'s online shopping platform NHN Commerce announced on Tuesday that it has acquired domestic cosmetics br...

HD Hyundai Infracore (formerly Hyundai Doosan Infracore Co.), a South Korean construction equipment maker, has ventured into the Middle East and Afr...

Chanel watches have made their online debut through South Korea's leading platform SSG.COM, becoming the French brand’s first launch of fashio...

South Korea's e-commerce fashion platform Musinsa announced on Friday that it opens a K-fashion brand pop-up store in Tokyo's Harajuku until April 1...

Paris Baguette, the bakery franchise owned by South Korea's SPC Group, said on Friday that it will participate in the London International Franchise...

The French luxury brand Louis Vuitton to open a pop-up restaurant in South Korea. This is the third one since May and September last year. Acco...

In a move to expand its range of offerings, South Korean fashion company LF Corp. has introduced a new emerging brand, Patou. As the preferences of ...

SK Energy, an energy and petrochemical unit of South Korea's SK Group, has won first place for 17 consecutive years in the gas station sector of the...

Doosan Bobcat, a South Korean manufacturer of construction equipment, announced on Friday that it participated in the ProMat 2023 trade show for sup...

South Korea's innerwear company Cowell Fashion Co. has acquired the Asian rights to the British fashion brand Superdry for $50 million and plans to ...

Goobne Chicken, an oven-baked chicken brand operated by GN Food Corporation of South Korea, announced on Thursday that it had signed a master franch...

SPC, the South Korean food and beverage conglomerate, announced the opening of the first Paris Baguette store in Toronto, Canada, on March 23. The m...

Hankook Tire & Technology, a tire manufacturer based in South Korea, announced on Wednesday its exclusive partnership with BMW Driving Center's ...

Hyundai Doosan Infracore Co., a construction machinery subsidiary of HD Hyundai Group, announced on Tuesday that its 14-ton hybrid electric wheel ex...

Celltrion Inc., South Korea’s largest biosimilar maker, said on Tuesday it has studied a possible acquisition of the biopharma solutions unit ...

With South Korea's traditional milky rice wine makgeolli seeing its second heyday centered on the 20- and 30-something crowds, marketing tie-ups tar...

HD Hyundai Co., a South Korean conglomerate that operates in shipbuilding, construction equipment, oil refining and other sectors, plans to rename i...

The Export-Import Bank of Korea said on Thursday that it had signed a memorandum of understanding (MOU) with NuScale Power, a US company that develo...