Shinhan Card collaborates with Singapore Air
Shinhan Card announced on Thursday that it has launched the "Singapore Airlines KrisFlyer the Best Shinhan Card" through a strategic partnership wit...
Amorepacific's Hera enters Japanese market
South Korea's Amorepacific Corp. announced on Thursday that its premium color cosmetics brand Hera has launched in Japan, signaling a significant mo...
Hyundai Infracore to set up German unit in bet on Europe
HD Hyundai Infracore Co., a South Korean construction equipment manufacturer, will set up its first directly managed European subsidiary in Germany,...
Korea's National Geographic Apparel steps up push into China
South Korean fashion company The Nature Holdings Co. is set to expand the presence of its outdoor clothing brand National Geographic Apparel in Chin...
CJ ENM launches domestic fashion brand of Barneys New York
CJ ENM Co., South Korea’s entertainment and e-commerce giant, has launched the domestic fashion brand Barneys New York, a luxury department st...
Hyundai Motor unveils N brand’s first EV IONIQ 5 N
Hyundai Motor Co. on Monday announced the launch of its first-ever high-performance electric vehicle (EV) of its N brand, the IONIQ 5 N.The new EV b...
Korea emerges as growth market, design hub for global brands
Global fashion and luxury goods brands are opening directly managed stores in South Korea, one of their growth markets, ending their decades-long re...
Samsung Galaxy Z foldables set early sales record in Europe
Samsung Electronics Co. 's Galaxy Z Flip 5 and Z Fold 5 smartphones have set early sales records in Europe, with annual sales of the company's folda...
Japan's fever for Korean homegrown brands on the rise
Shimamura Co., Japan’s second-largest apparel company that runs around 2,200 stores nationwide, has dispatched a team of four buyers to Seoul ...
Amorepacific's Aestura to enter Japanese market
South Korean beauty and cosmetics giant Amorepacific Corp. announced on Wednesday that its derma cosmetic brand Aestura will enter the Japanese mark...
Samsung releases SD card brand highly resistant to water, drops
Samsung Electronics Co. on Tuesday said its new Pro Ultimate line of secure data (SD) cards features enhanced speed and stability.The brand’...
Nestlé seeks to open Starbucks brand stores in Korea
Nestlé S.A., the world’s largest food company, is preparing to open small Starbucks brand stores in South Korea to attract budget-consc...
Korean firms fret over growing adoption of Chinese LFP batteries
South Korea’s three major battery makers – LG Energy Solution Ltd., SK On Co. and Samsung SDI CO. – are increasingly anxious about...
Nongshim Kellogg enters S.Korean instant rice market
Nongshim Kellogg Co. announced on Monday its foray into the domestic instant rice market with the launch of "Whole Oat Rice," a product made exclu...
The Hyundai Seoul attracts 100 mn visitors in 30 months
The Hyundai Seoul, the largest shopping mall in the South Korean capital, has attracted over 100 million visitors since its opening to emerge as a h...
Genesis ranks top in J.D. Power’s new car advanced tech survey
Hyundai Motor Co.'s premium brand Genesis secured first place in J.D. Power 2023 Tech Experience Index (TXI) study In this year’s J.D. Po...
CJ's Bibigo launches new global campaign
South Korean food giant CJ CheilJedang Corp.'s flagship brand Bibigo is engaging with consumers worldwide through a new campaign. The company announ...
DongKoo Bio & Pharma to enter Philippine healthcare market
South Korea’s DongKoo Bio & Pharma Co. on Tuesday said it signed a memorandum of understanding with the Philippine healthcare group Adizat...
Lululemon taps into Korea’s live commerce market
Lululemon Athletica Inc., dubbed the Chanel of yoga wear, is tapping into South Korea’s live commerce market, a move that industry watchers sa...
Hyundai Transys' car seats rank in top 3 by US market survey
A leading US consumer satisfaction survey has ranked car seats made by South Korea’s Hyundai Transys in the top three for the fourth consecuti...
Aekyung AGE20's picks local model in Vietnam
Aekyung Industrial Co. 's flagship cosmetic brand AGE20's announced on Thursday that it has selected Nguyen Thuc Thuy Tien, who is active in various...
Hyundai's premium Genesis cars to break 1 million units in global sales
Genesis, the luxury car brand of Hyundai Motor Co., is on the verge of breaking the million mark in cumulative global sales this month in seven year...
Kombucha tea brands lure investors as diet drink market grows
South Korea’s medium-sized electronics components maker Phoenix Rising PTE Ltd. has agreed to invest 3 billion won ($2.3 million) in domestic ...
Global fashion brands block Koreans' access to US websites
Some global fashion brands such as Ralph Lauren Corp. and Tommy Hilfiger have blocked South Koreans’ access to their US websites to support bu...
POSCO changes brand slogan for first time in 23 years
POSCO Holdings Inc., the holding firm of South Korea’s largest steelmaker, on Wednesday announced a new brand slogan, “Green Tomorrow, w...
Korean lifestyle brand Andar takes on Xexymix in athleisure market
South Korea's activewear maker Andar posted record quarterly sales of 61.6 billion won ($47 million), moving one step closer to retaking the market ...
SSG.Com announces global first launch of Piaget's new watch
SSG.COM, the e-commerce platform of South Korean retail heavyweight Shinsegae Inc., revealed on Tuesday its exclusive introduction of Swiss luxury b...
Santa Fe, Sorento, Torres to lead mid-sized SUV sales war in Korea
Three leading South Korean automakers – Hyundai Motor Co., Kia Corp. and KG Mobility Corp. – are upping the ante in their fight to garne...
Virtual human Lucy to sell Galaxy Z in live commerce
Lotte Home Shopping's virtual human Lucy expands her activities by selling The Galaxy Z Flip 5 and "Z Fold 5" on live commerce, following her attend...
S.Korean cosmetics overtake French as top imports in Japan
South Korean cosmetics topped the Japanese import market for the first time in 2022, surpassing French brands, the Yomiuri Shimbun reported Thursd...
