new branding

F&F Co., a South Korean outdoor fashion retailer, has notched a success selling US Major League Baseball (MLB) apparel in China. This comes desp...

Koo Kwang-mo, chairman of South Korea’s fourth-largest conglomerate LG, is seeking new growth drivers by hosting strategy meetings groupwide.L...

HLB Co. announced on May 17 that it has submitted a new drug application (NDA) to the US Food and Drug Administration (FDA) for the approval of Rivo...

LG Electronics Inc. said on Thursday that it will participate in Frieze New York, one of the world's three major contemporary art fairs, from May 17...

South Korea’s steel giant POSCO announced on Thursday that it has developed high-strength stainless steel materials based on the proprietary t...

South Korean lifestyle hospitality startup Good Food For Good (GFFG) announced on Wednesday a strategic plan called "New GFFG 2.0." The plan aims to...

LG Electronics Inc. on Wednesday said it will promote as one of its new growth engines antibacterial glass powder, or fine particles made with cru...

The listing in the US of NKGen Biotech, the American subsidiary of South Korean developer of natural killer (NK) cell therapy NKMax Co., is coming i...

Amid the generative artificial intelligence technology sensation, businesses scramble to get creative in using AI to bolster their sales, and a Sout...

Hyundai Motor Co., in celebration of the first anniversary of its reentry into the Japanese market, is introducing a locally tailored "assurance pro...

South Korea’s cosmetics giant Amorepacific Corp. will officially launch its customized makeup brand "Tonework" on Tuesday.Tonework precisely...

Hyundai Wia Corp., an auto parts unit of Hyundai Motor Group, is making a full-scale entry into the market for electric vehicle thermal management s...

South Korea's LG Electronics Inc. has been named the most reliable appliance brand by American consumers.According to Consumer Reports, a leading ...

Hansae is an unfamiliar name to many South Koreans for sure.But among original equipment manufacturing (OEM) companies in the apparel industry, Hans...

Samsung Electronics Co. will build a prototype chip production facility in Japan for 30 billion yen ($221 million) to develop next-generation back-e...

South Korea’s two tech giants – Samsung Electronics Co. and Naver Corp. – have agreed to jointly develop a generative artificial i...

Samsung Group leader Lee Jae-yong wrapped up a 22-day US business trip on Friday after meeting with nearly two dozen chief executives of multination...

YG Entertainment Inc., the K-pop label behind global sensation Blackpink, saw its stock hitting the highest point in more than 10 years as a new gro...

South Korea’s Daewoong Pharmaceutical said on Friday that it had concluded three technology export agreements for new drugs and new drug candi...

Jang Se-joo, former chairman of South Korea’s Dongkuk Steel Mill Co., has returned to the top post after an eight-year hiatus as the steelmake...

CJ ENM Co. is the undisputed No. 1 movie producer and distributor in South Korea, having sponsored numerous awards-wining films such as “Paras...

KT Cloud Corp., a subsidiary of South Korea’s telecom giant KT Corp., is set to raise 600 billion won ($452 million) from a unit of Seoul-base...

Han Jong-hee, Samsung Electronics Co.'s vice chairman, has been in charge of the South Korean tech giant’s digital experience or DX division, ...

Korea Ginseng Corp. (KGC), wholly owned by South Korean tobacco giant KT&G Corp. , announced on Thursday its participation in the "2023 TFWA Wor...

South Korea's securities companies on Thursday lowered their target stock prices for retailer Shinsegae International given its sluggish first-quart...

Round A'round, South Korea's top beauty chain CJ Olive Young's own cosmetic brand, announced on Thursday that its popular sun care item "Greentea Ci...

The US government is considering establishing new rules for South Korea’s chipmakers to import advanced equipment to China to upgrade their fa...

Canada's No. 1 coffee chain Tim Hortons unveiled plans on Wednesday to enter South Korea, announcing its intention to open its first flagship store ...

Samsung Electronics Co., the second-largest player in the global tablet market, is aiming to narrow the gap with industry leader Apple Inc. with its...

Amorepacific Corp.'s cosmetic brand Laneige announced on Tuesday that it is accelerating its global business expansion by entering the UK and Middle...